Icaro Doria, a 25 year young Brazilian who works for the magazine Grande Reportagem in Lisbon via FCB Publicidade (*the ad agency) created this poster campaign of flags together with Luis Silva Dias, Joso Roque and Andrea Vallenti.
The flag-campaign is for Revista Grande Reportagem, and the idea is to 'bring across concept that the magazine offers profound journalism about topics of real importance to the world of today.'
The flags have hit a nerve as they've circled the earth once or twice already in chain letter emails even though they were only intended to be a poster campaign, won a well deserved gold at the One Show, and over at Brazilian artist.net they have a short email chat with Icaro Doria.
Grande Reportagem is the client, Icaro Doria is one of the creatives and FCB is the ad agency. FCB Publicidade is an advertising agency in Lisbon (a good and quite famous one at that) seemed necessary as this post about the flag-ads for Grande Reportagem (Portugals "TIME" magazine) has been all over the web described as anything but an ad campaign.
It's either "art" or a "political statement" and it's even (gasp!) been fictitiously nominated as "an entry for contention in the Nobel Prize of Political Marketing."
The Flags: Meet the world.
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- shikharkamat
- Posts: 285
- Joined: Sat Oct 30, 2010 10:41 am
- Location: Mumbai
- shikharkamat
- Posts: 285
- Joined: Sat Oct 30, 2010 10:41 am
- Location: Mumbai
Re: The Flags: Meet the world.
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Tumhara naam kya hai Basanti?
Re: The Flags: Meet the world.
hahaha good stuff. I hope no one objects. flags are a touchy issue.
"Main Kahan Hoon?"
- shikharkamat
- Posts: 285
- Joined: Sat Oct 30, 2010 10:41 am
- Location: Mumbai
Re: The Flags: Meet the world.
But such potent stuff. You can tout it as an ad campaign, political statement, satire - i mean this is art. Its impregnated with so much meaning. This guy should get an award.
Tumhara naam kya hai Basanti?
- basant kumar
- Posts: 457
- Joined: Wed Sep 23, 2009 6:07 am
Re: The Flags: Meet the world.
i think this should fall in the category of infographics...