Mazda: The world seems slower...

[Ek Kanya]

Suddenly, the world seems slower...
Mazda from Percept Gulf : Dubai


Creative Director: Prashant Sankhe
Art Directors: Prashant Sankhe, Pramod Surwase, Prashant Yeware
Copywriter: Wayne Fernandes
Illustrator: Ratheesh Radhakrishnan
Photographer: Prakash Brags
Other additional credits: Carlton D'Cruz, Saurabh Ail, Shiboo S

[shantyarow]

copied from VW.

[Saumya]

wow! would love to see the original VW!

[shantyarow]

there u go saumya...

[vikram sharma]

hahaha! complete ripoff!

[Priyanka]

OMG

[vikas]

hahaha!
i have see that one!

[pixelfiesta]

ha ha. keep it up Percept !!!

[Hasmukh]

is this the same Percept as the one in Mumbai? Ny one would know? Shantyarrow?

[Ek Kanya]

YIKES!

[joelapompe]

Any idea where the VW ad came from? Year? Agency? Country?

[Paramvir]

the volkswagen ad could be scam, with the glaring spelling and grammar mistakes...

a little research shows these credits:

Advertising Agency: Mackenna&Armstrong, Santiago, Chile
Creative Director/Art Director: Felipe López
Copywriter: Mauricio Galaz
Illustrator: Rodrigo Barrionuevo
Additional credits: Mackenna&Armstrong Crew
Published: June 2007
(saw it here)

Same idea different execution for Nike, also from Chile

Advertising Agency: McCann Erickson, Chile
Creative Director / Art Director: Rene Moraga
(first comment to this post was made on Wed, 2007-04-11 07:46, so I guess its about that old at least)

ALSO for Motocab
No more traffic jams

Agency: Leo Burnett, Paris, France
Creative Director: Stephan Ferens
Art Directors: Stephane Santana, Edouard Capelle
Copywriters: Edouard Capelle, Stephane Santana
Photographer: Locomotiv
Published: April 2007


AND HERE
(found on flickr)

Picture 1.png (364.6 KiB) Viewed 3398 times

Renault Clio III press ad 2006
"That's the feeling..."
Agency: Publicis Yorum
Art director: Orgut Cayli
Copywriter: Zeynep Evgin
Illustration: Orgut Cayli



so who's copying who? or is it just one of the simplest ideas of the world?

[smartsanjoo]

Good catch, Param!
I think u r right - it's just the easy way out, the most obvious one.
But Percept has done a neat execution I should say.
We can excuse those poor souls.
What say?

[encyclomedia]

hahahah... i am sure there are more of these floating around...

[Saumya]

hahahha check this one out.

[url=http://desicreative.com/forum/viewtopic.php?f=5&t=3623[/url] Ogilvy Mumbai's ad for drunk driving looks EXACTLY LIKE Comedy Central Ad