Last night, social news aggregator Digg.com sent a message to its publisher community confessing that its recent site redesign had got off to a "bumpy start." That's a pleasant way of describing the huge backlash the service has seen from its users. How has the service actually fared since undergoing its makeover?
While Digg admits it has "experienced a dip" in overall traffic, according to a new report by Hitwise Intelligence, that explanation is quite the euphemism. Since the end of August, Digg's traffic has plummeted 26% in the U.S. and 34% in the U.K. That adds up to nearly a third of its visits lopped off, which is a bit more serious than just a "bumpy start."
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