Page 1 of 3

Our goa fest bronze winner

Posted: Fri May 12, 2006 11:19 am
by Shoneeka
This is the ad we did for Usha Exhaust Fans...Had a blast while writing and crafting the art...Those of you who think it's gross, thanks for feeling like that Coz that's the whole purpose...But we have a sincere advice, don't read it while grabbing a bite...
Soma-shoneeka

Posted: Fri May 12, 2006 12:59 pm
by Sonya
Great work girls. Finally some 'daring art direction'. You could have pushed it more. Look at the One Show gold winner for Angelican society by Ogilvy SIngapore.

But very nice ad. I hope others would do something equally radical for our desi market.

WHich agency by the way?

Sonya

Posted: Fri May 12, 2006 1:29 pm
by Pappu
Brilliant. Are you guys the creative team?

Pappu from Luckhnow.

Posted: Fri May 12, 2006 2:05 pm
by encyclomedia
great work. did you post other ads as part of a campaign or was this a oneoff?

:-)

Posted: Fri May 12, 2006 2:08 pm
by Shoneeka
Thanks guys. Great motivation. We are from Bates Enterprise New Delhi.
Ya we are the creative team on this. Good ppl appreciate because it took 6 drafts of laying the art physically with every change in the copy draft;-)...Watch out for the second one in the series.

Posted: Fri May 12, 2006 2:17 pm
by encyclomedia
Bates Enterprise New Delhi? You Guys are at Mehrauli, right? Say Yo! To Radharani!


show us more. we are hungry to see some good stuff...

Posted: Fri May 12, 2006 2:28 pm
by Tarique
Sonika,

Dubai se Asa'alekum.

Very creative. Let's see the other in the series. Hats off to radharani for letting such cool work out.

Insallah, it will win internationally. I am envious.

Tarique.

Posted: Fri May 12, 2006 2:36 pm
by Dalbir
Nice work.

Posted: Fri May 12, 2006 2:55 pm
by namzie
really funny stuff! good work!:)

Posted: Fri May 12, 2006 2:55 pm
by namzie
really funny stuff! good work!:)

Posted: Fri May 12, 2006 6:28 pm
by Shoneeka
Inshala, international award mila toh life ban jayegi...keepin our fingers crossed...well radharani wants to know who's encyclomedia?
Soma-Shoneeka

Posted: Fri May 12, 2006 6:51 pm
by Krish
Wow,

Radharani and Shoneeka, i am impressed you can sell work like that in India. Is this real :)

Krish

Posted: Fri May 12, 2006 8:20 pm
by diptanshu
congrats Soma-shoneeka. good work.

Posted: Sat May 13, 2006 4:10 pm
by Shoneeka
hi Dipanshu,
saw ur win, good stuff yaar...u from Bates Enterprise Cal right? actually we at delhi office got to know quite early about Bates getting a second one for Think Print. But we all were chewing our nails? Neway, kudos...
lakhpati now...

Posted: Sun May 14, 2006 4:01 pm
by Paromita
Dips, you from Bates? Seems like Bates guys some nice work. Good, a refreshing change from seeing only Ogilvy. Soneeka, nice work, but I have seen similar art direction in Archive for Olympus.