Mother's Dream or Honda's?

[Hasmukh]

I followed up on D

Mother's Pride ad...

mothers03.jpg (185.76 KiB) Viewed 4052 times

esiCreative reader, Yogesh link and this is what I saw. First I will post the Mother's Pride ads, made by delhi based Out Of The Box

Client: Mother’s Pride pre-schools
Agency: out of the box, New Delhi, India
art directors: guneet pandya / viral pandya
copy writers: viral pandya / sabu paul
photographer: tim mcpherson

Mother's Pride ad...

mothers03.jpg (185.76 KiB) Viewed 4052 times

and then the Honda Ad

Honda ad, from the link given by desicreative member Yogesh

what do you think? any comments?

[pixelfiesta]

Difficult to say, but going by the release dates, probably the Mother's Dream ad was done first...

As per Coloribus, the Honda ad is a very fresh release (Feb 2009)
http://www.coloribus.com/paedia/prints/ ... 01/280962/

And the Mothers Dream ad was already posted on our site on the 28th Jan 09

But I fail to understand, why would Honda rip-off a desi campaign.
The objects placed are too too identical. Is it photoshopped?

[Paramvir]

thanks to my director friend, ani thomas, who traced back the Honda Image to Getty images:
http://www.gettyimages.com/Search/Searc ... &src=quick

and the Honda ad has the same credit for the photographer as the 'Mother's Pride' ad:
(honda credits)
Advertising Agency: Reichl und Partner, Vienna, Austria
Creative Director: Radmir Kosma Jedrasiak
Art Directors: Radomir Kosma Jedrasiak, Raphael Witek
Copywriter: Mathias Wosner
Photographer: Tim McPherson
Post production: Farbantrieb
Published: November 2009

The image as seen on Getty (with Getty watermark)

[Hasmukh]

so the original idea was teh photographers, who put his image up for sale at Getty!

gosh! I will never depend on a stock image for a campaign idea! although the mother's pride was a fantastic campaign no doubt...

[Hasmukh]

and the rest of teh images are here on this page:

http://www.gettyimages.com/Search/Searc ... Macpherson

[Ek Kanya]

hahaha can someone find out if these same images were used in other campaigns as well? I am sure they must have beeen...

[pixelfiesta]

The underlying thought in both these is still dreams/imagination.
Can one of this be a rip-off creative???

And the question remains... Who came first?

Am looking for other ads from Honda in the same series

[Ek Kanya]

hahahha yeh to poora cartoon scene ho gaya hai..

[Europa]

my god! this is quiet something! how does one know if a certain picture has been used before? maybe Corbis/Getty should have an automatic system where they can figure out when a picture has been used in an ad, and NOT sell it to another one for a similar purpose?

[shantyarow]

coincidence...nopes disturbing coincidence.
kinda puts your mind off ever relying on stock from Getty/Corbis.
scary since it's client money involved (yes, yes, I know a lot is scam) but am sure Honda and even Mother's Dream put their money where their mouths were.